Judgment of the General Court of 31 January 2012 - Cervecería Modelo v OHIM - Plataforma Continental (LA VICTORIA DE MEXICO)

(Case T-205/10) 

Community trade mark - Opposition procedure - Application for Community word mark LA VICTORIA DE MEXICO - Earlier Community figurative mark containing the word element 'victoria' and earlier national word mark VICTORIA - Registration refused in part - Relative ground for refusal - Likelihood of confusion - Similarity of the signs - Article 8(1)(b) of Regulation (EC) No 207/2009

Language of the case: Spanish

Parties

Applicant: Cervecería Modelo, SA de CV (Mexico, Mexico) (represented by: C. Lema Devesa, lawyer)

Defendant: Office for Harmonisation in the Internal Market (Trade Marks and Designs) (represented by: J. Crespo Carrillo, acting as Agent)

Other party to the proceedings before the Board of Appeal of OHIM: Plataforma Continental, SL (Madrid, Spain) (represented by: P. González-Bueno Catalán de Ocón, lawyer)

Re:

Action brought against the decision of the Second Board of Appeal of OHIM of 5 March 2010 (Case R 322/2009-2) in relation to opposition proceedings between Plataforma Continental, SL and Cervecería Modelo, SA de CV.

Operative part of the judgment

The Court:

1.    Dismisses the action;

2.    Orders Cervecería Modelo, SA de CV to pay the costs.

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¹ - OJ C 179, 3.7.2010.