Judgment of the General Court of 25 September 2014 — CEWE Stiftung v OHIM (SMILECARD)
(Case T-484/12) 1
(Community trade mark — Application for Community word mark SMILECARD — Absolute ground for refusal — Descriptive character — Article 7(1)(c) of Regulation (EC) No 207/2009)
Language of the case: German
Parties
Applicant: CEWE Stiftung & Co. KGaA, formerly CeWe Color AG & Co. OHG (Oldenburg, Germany) (represented by: U. Sander, lawyer)
Defendant: Office for Harmonisation in the Internal Market (Trade Marks and Designs) (represented by: A. Pohlmann, Agent)
Re:
Action brought against the decision of the Fourth Board of Appeal of OHIM of 3 September 2012 (Case R 2279/2011-4) concerning an application for registration of the word sign SMILECARD as a Community trade mark.
Operative part of the judgment
The Court:
1. Dismisses the action;
2. Orders CEWE Stiftung & Co. KGaA to pay the costs.
________________________1 OJ C 26, 26.1.2013.