Language of document :

Judgment of the General Court of 11 October 2018 — M & T Emporia Ilektrikon-Ilektronikon Eidon v EUIPO (fluo.)

(Case T-120/17) 1

(EU trade mark — Application for EU figurative mark fluo. — Partial rejection of the application for registration — Absolute ground for refusal — Descriptiveness — Article 7(1)(c) of Regulation (EC) No 207/2009 (now Article 7(1)(c) of Regulation (EU) 2017/1001))

Language of the case: English

Parties

Applicant: M & T Emporia Ilektrikon-Ilektronikon Eidon AE (Thessaloniki, Greece) (represented by: A. Spyridonos, lawyer)

Defendant: European Union Intellectual Property Office (represented by: M.d.M. Baldares and J. Ivanauskas, Agents)

Re:

Action brought against the decision of the Second Board of Appeal of EUIPO of 2 December 2016 (Case R 863/2016-2), relating to the application for registration of the figurative sign fluo. as a European Union trade mark.

Operative part of the judgment

The Court:

1.    Annuls paragraph 2 of the operative part of the decision of the Second Board of Appeal of the European Union Intellectual Property Office (EUIPO) of 2 December 2016 (Case R 863/2016-2);

2.    Orders EUIPO to bear its own costs and to pay those incurred by M & T Emporia Ilektrikon-Ilektronikon Eidon AE, including the expenses necessarily incurred for the purpose of the appeal proceedings before the Board of Appeal of EUIPO.

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1     OJ C 121, 18.4.2017.