Action brought on 10 February 2024 – Impossible Foods v EUIPO – Impossible Foods (IMPOSSIBLE BAKERS)

(Case T-67/24)

Language in which the application was lodged: English

Parties

Applicant: Impossible Foods Inc. (Redwood City, California, Unites States) (represented by: T. Cohen Jehoram, lawyer)

Defendant: European Union Intellectual Property Office

Other party to the proceedings before the Board of Appeal: Impossible Foods, SL (Barcelona, Spain)

Details of the proceedings before EUIPO

Applicant of the trade mark at issue: Other party to the proceedings before the Board of Appeal

Trade mark at issue: Application for European Union figurative mark IMPOSSIBLE BAKERS – Application for registration No 18 522 412

Procedure before EUIPO: Opposition proceedings

Contested decision: Decision of the Fifth Board of Appeal of EUIPO of 12 December 2023 in Case R 1754/2023-5

Form of order sought

The applicant claims that the Court should:

annul the contested decision;

order EUIPO to pay the costs of these proceedings.

Plea in law

Infringement of Article 8(1)(b) of Regulation (EU) 2017/1001 of the European Parliament and of the Council.

____________