Judgment of the General Court of 31 January 2024 – Feed v EUIPO – The Feed.com (Feed.)

(Case T-26/23) ¹

(EU trade mark – Opposition proceedings – Application for the EU figurative mark Feed. – Earlier EU figurative mark The Feed. – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001)

Language of the case: English

Parties

Applicant: Feed SA (Paris, France) (represented by: V. Bouchara and A. Maier, lawyers)

Defendant: European Union Intellectual Property Office (represented by: M. Eberl and V. Ruzek, acting as Agents)

Other party to the proceedings before the Board of Appeal of EUIPO, intervener before the General Court: The Feed.com, Inc. (Broomfield, Colorado, United States) (represented by J. Lacker, lawyer)

Re:

By its action under Article 263 TFEU, the applicant, Feed SA, seeks the annulment of the decision of the Fifth Board of Appeal of the European Union Intellectual Property Office (EUIPO) of 3 November 2022 (Case R 552/2022-5).

Operative part of the judgment

The Court:

1.    Dismisses the action;

2.    Orders Feed SA to pay the costs.

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¹     OJ C 94, 13.3.2023.