Language of document : ECLI:EU:T:2018:834

JUDGMENT OF THE GENERAL COURT (Second Chamber)

23 November 2018 (*)

(EU trade mark — Opposition proceedings — Application for EU figurative mark fino Cyprus Halloumi Cheese — Earlier EU collective word mark HALLOUMI — Relative ground for refusal — Similarity of the signs — Article 8(1)(b) of Regulation (EC) No 207/2009 (now Article 8(1)(b) of Regulation (EU) 2017/1001))

In Case T‑416/17,

Foundation for the Protection of the Traditional Cheese of Cyprus named Halloumi, established in Nicosia (Cyprus), represented by S. Malynicz QC and V. Marsland, Solicitor,

applicant,

v

European Union Intellectual Property Office (EUIPO), represented initially by M. Rajh and D. Walicka, and subsequently by D. Gája and D. Walicka, acting as Agents,

defendant,

the other party to the proceedings before the Board of Appeal of EUIPO, and intervener before the General Court, being

Papouis Dairies Ltd, established in Nicosia (Cyprus), represented by N. Korogiannakis, lawyer,

ACTION brought against the decision of the Fourth Board of Appeal of EUIPO of 20 April 2017 (Case R 2759/2014-4) concerning opposition proceedings between the Foundation for the Protection of the Traditional Cheese of Cyprus named Halloumi and Papouis Dairies,

THE GENERAL COURT (Second Chamber),

composed of M. Prek, President, F. Schalin (Rapporteur) and J. Costeira, Judges,

Registrar: X. Lopez Bancalari, Administrator,

having regard to the application lodged at the Court Registry on 3 July 2017,

having regard to the response of EUIPO lodged at the Court Registry on 15 September 2017,

having regard to the response of the intervener lodged at the Court Registry on 16 October 2017,

having regard to the decision of 5 December 2017 joining Cases T‑416/17 and T‑702/17 for the purposes of the oral part of the procedure,

further to the hearing on 10 July 2018,

gives the following

Judgment

 Background to the dispute

1        On 12 September 2012, the intervener, Papouis Dairies Ltd, filed an application for registration of an EU trade mark with the European Union Intellectual Property Office (EUIPO) pursuant to Council Regulation (EC) No 207/2009 of 26 February 2009 on the European Union trade mark (OJ 2009 L 78, p. 1), as amended (replaced by Regulation (EU) 2017/1001 of the European Parliament and of the Council of 14 June 2017 on the European Union trade mark (OJ 2017 L 154, p. 1)).

2        The mark for which registration was sought is the following figurative sign in colour: