Language of document : ECLI:EU:T:2021:841


 


 



Judgment of the General Court (Second Chamber) of 1 December 2021 –
Team Beverage v EUIPO – Zurich Deutscher Herold Lebensversicherung (Team Beverage)

(Case T359/20)

(EU trade mark – Opposition proceedings – Application for EU word mark Team Beverage – Earlier EU word mark TEAM – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001)

1.      EU trade mark – Appeals procedure – Action before the EU judicature – Limitation of the list of products and services after the decision of the Board of Appeal – Consequences

(Rules of Procedure of the General Court, Art. 188; European Parliament and Council Regulation 2017/1001, Art. 49(1))

(see paras 23, 24)

2.      EU trade mark – Appeals procedure – Action before the EU judicature – Jurisdiction of the General Court – Review of the facts in the light of evidence produced for the first time before it – Precluded

(European Parliament and Council Regulation 2017/1001, Art. 72)

(see para. 31)

3.      EU trade mark – Observations of third parties and opposition – Examination of the opposition – Proof of use of the earlier mark – Request presented expressly and on time by the applicant – Possibility of submitting the request for the first time before the Board of Appeal – Precluded

(European Parliament and Council Regulation 2017/1001, Art. 47(2))

(see para. 40)

4.      EU trade mark – Appeals procedure – Appeals before the Boards of Appeal – Stay of proceedings – Conditions

(Commission Regulation 2018/625, Art. 71(1))

(see paras 48-50, 52, 55)

5.      EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Likelihood of confusion with the earlier mark – Criteria for assessment

(European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))

(see paras 61, 62, 104, 111-115)

6.      EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Likelihood of confusion with the earlier mark – Assessment of the likelihood of confusion – Determination of the relevant public – Attention level of the public

(European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))

(see para. 64)

7.      EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Similarity between the goods or services in question – Criteria for assessment

(European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))

(see para. 66)

8.      EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Similarity of the marks concerned – Criteria for assessment – Composite mark

(European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))

(see paras 69, 70, 72-76, 95, 96)

9.      EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Likelihood of confusion with the earlier mark –Word marks Team Beverage and TEAM

(European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))

(see paras 81, 88, 89, 110, 116-119)

10.    EU trade mark – Definition and acquisition of the EU trade mark – Assessment of the registrability of a sign – EU rules only taken into account – Decisions of national authorities not binding EU bodies

(European Parliament and Council Regulation 2017/1001)

(see para. 87)

Re:

Action brought against the decision of the Fourth Board of Appeal of EUIPO of 8 April 2020 (Case R 2727/2019-4), relating to opposition proceedings between Zurich Deutscher Herold Lebensversicherung and Team Beverage.

Operative part

The Court:

1.

Dismisses the action;

2.

Orders Team Beverage AG to pay the costs.